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    WhitmanNYC Speaker Series: Be Your Own Best Publicist

    November 7, 2011

    Jessica and Meryl shared with Syracuse Alumni the tactics they have used throughout the years they have spent in the public relations industry. Jessica is currently VP-public relations for Hearst Magazines, one of the world’s largest publishers of monthly magazines and Meryl is a co-founder and principal of Allen/Cooper Enterprises, a marketing, exhibitions and events company with a focus on art and lifestyle brands. Both authors live in Brooklyn and blog for's Work in Progress section.

    Take a look at the videos below for 5 easy ways to build your personal brand.

    Video 1: Tips 1 & 2 Video 2: Tips 3, 4 & 5